NAIOP Event Announced

Jumpstart Your Marketing
New Strategies for a New Year

(rescheduled from original date of January 12th)

Hear from local marketing pros as they share proven strategies for branding, rebranding, social media, and the new marketing toolbox for 2011. Find out:

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How can branding successfully position or reposition your property or firm?
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What is the real role of social media in our industry?
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How do you leverage today’s tight marketing budget to create the most effective marketing mix?

Case studies include recent campaigns for commercial, mixed-use, residential and retail properties, as well as corporate rebranding campaigns for some of Boston’s top real estate firms. A great opportunity to network with colleagues while learning how to hone your firm’s message in 2011!

Speakers

Diane Danielson, Principal, DKD New Media Strategies
Maureen Doerr, President, Doerr Associates
Steve Steinberg, Senior Vice President, Marketing Director, Jones Lang LaSalle
Tina Snyder, Assistant Vice President, Creative Services, Jones Lang LaSalle

Moderator – Susan Shelby, Principal, Rhino Public Relations

Agenda

Registration and Continental Breakfast: 7:15 – 8:00 am
Program: 8:00 – 9:00 am

All registrations received after Noon on Friday, February 4th will be processed at the door and include a $10 fee.
INFO AT A GLANCE:

Date: February 7, 2011
Time: 7:15 am – 9:00 am
Bingham McCutchen LLP
One Federal Street
Boston, MA 02110

Contact: Pauline Rand
Phone: (781) 453-6900 x4
Email: rand@naiopma.org