ABC MA: Business Development Workshop: The Business Case for Project Diversity

Competition for key projects is intense. Clients always seek best-value proposals, prioritizing cost-effectiveness by requiring contractors to submit the lowest bids. In addition to price, clients are now placing greater importance on whether partners can easily meet their ESG Goals, which often include supplier diversity. To remain competitive, contractors must balance delivering the most economical bids while also addressing these evolving project priorities.

Neah Brooks, Head of Sales for Tough Leaf, will conduct a workshop for firms interested in leveraging project diversity as a differentiator for winning projects with developers, owners, and government agencies with ESG Goals.

Subjects presented:

• The impact of supplier diversity on compliance and revenue
• The Business Case for Supplier Diversity, how to use it in your pitches and business development efforts

Presenter:
Neah Brooks, Head of Sales, Tough Leaf